Singapore China Baijiu Pte Ltd

The 20th Asian Chess Individual Championship, hosted by the Singapore Xiangqi General Association and sponsored by Singapore China Baijiu Pte Ltd was successfully held from 3rd to 5th December 2024, and the closing ceremony was held at Qian Xi (Farrer Park) Restaurant on the evening of December 6th.

On December 2nd, the opening ceremony and the 90th Anniversary Dinner of the Singapore Xiang Qi Association were first held at SAFRA Mount Faber. Mr. Lim Guan Hao, President of the Singapore Xiang Qi Association, Mr. Timothy Fok, President of the Asian Xiang Qi Federation, and Ms. Grace Fu, Minister for Sustainability and the Environment and Minister for Trade and Industry of Singapore, delivered speeches respectively.

Mr Chan Soo Sen, former Senior Minister of State for Education and Trade and Industry of Singapore, and Mr. Charles Oon, Chairman of Singapore China Baijiu Pte Ltd and Permanent Honorary President of Singapore Chess Federation, were also invited to attend and witnessed this important moment with contestants from 14 countries.

On the same day, a special event was held at the Xiamen Association in Singapore, where Chinese chess grandmaster Mr Liu Dahua and Chinese chess master Mr Dang Fei worked together to bring a unique experience to the audience.

They gave professional explanations of the games and collaborated to complete a two-versus-six multi-sided blind chess exhibition match, fully demonstrating the unique charm of chess art with their superb skills and tacit cooperation.

After three days and seven intense rounds of competition, the Chinese team clinched both the men’s and women’s championships on December 5, once again showcasing the profound heritage and exceptional strength of its chess culture.

男子组前三名：刘柏宏、黄学谦、杨世哲

女子组前三名：刘欢、阮黄燕、吴兰香

On December 6, at the closing dinner, approximately 160 chess leaders, players, and professionals from across Asia and Singapore came together to celebrate the event.

Chess, as an important embodiment of traditional Chinese culture, shares deep parallels with liquor culture, reflecting the values of wisdom, heritage, and inclusivity. In line with this ethos, Singapore China Baijiu Pte Ltd established the “Singapore Chess Player Outstanding Award” and the “Sports Spirit Award,” which were awarded to Singaporean chess player Ms. Wu Lan Xiang and Lebanese chess player Mr. Elias Abou Jaoude, respectively. Mr. Charles Oon, Chairman of Singapore China Baijiu Pte Ltd and Permanent Honorary President of the Singapore Chess Federation, personally presented the awards to the recipients.

The closing dinner was held in a warm atmosphere, and the unique charm of chess culture was fully displayed in the joyful atmosphere.

As a proud supporter of the event and a dedicated advocate for cultural exchange, Singapore China Baijiu Pte Ltd remains committed to promoting the richness of Chinese culture. The company aspires not only to contribute to the growth of Asian chess but also to foster regional cultural exchanges and strengthen friendships. Looking ahead, we are eager to continue advancing the dissemination and development of Chinese culture through activities like chess, while collaborating with diverse sectors to build lasting connections.

On November 5, the “Moutai Night “, which was hosted by Singapore Chinese Baijiu Pte Ltd, was held at the Oriental Mandarin Hotel in Singapore.

Mr Duan Jianhua, Deputy General Manager and General Counsel of Moutai Group, led the team to attend.

Guests including Mr Chan Soo Sen, former Senior Minister of State for Education and Trade and Industry, former Minister in the Prime Minister’s Office and the first President of China-Singapore Suzhou Industrial Park,

Xiao Jiang Hua, Director of Singapore Chinese Cultural Center, Lin Qin Li, founder of Singapore Chinese Culture Promotion Association, Wu Duo Shen, President of Singapore Chinese Chamber of Commerce, Dr. Wu Wei, Founding Dean of Nanyang Graduate School of Public Administration, Nanyang Technological University, Singapore, and Mr. Guo Dao Feng were invited to attend, adding weight to the event.

Mr. Xiao Jiang Hua, Mr. Zeng Shi Sheng and Mr. Duan Jian Hua delivered speeches at the event.

Outside the dinner venue, the specially arranged “Time Corridor” showcased Moutai’s long history and exquisite brewing craftsmanship; Moutai cocktails added a touch of fashion to the brand, which remains committed to traditional craftsmanship.

Glasses of different shapes, materials, and design styles represent the unique drinking cultures of various regions around the world, symbolizing Moutai’s embrace and integration of diverse cultures.

In line with Singapore’s multicultural culture, the live performance segment showcased the harmony of various ethnic arts. Malay Silat and Zapin Hari Ribut, Indian and Chinese dances took turns on stage, creating a dazzling and vibrant display.

The Moutai “Flying Fairy” design has been in use since 1958, symbolizing Moutai as an ambassador of diplomatic friendship. It not only carries the cultural mission of Moutai but also represents the brand’s commitment to showcasing China’s elegance and passion on the global stage.

In the performance “Flowing” presented by the Singapore Chinese Dance Theatre, dancers held three-meter-long colorful silks, recreating the grace and ethereal beauty of the “Flying Fairy”, echoing the iconic Moutai “Flying Fairy” Image.

Moutai symbolizes not only friendship and heritage but also a precious bond that deepens with the passage of time.

As a further development of the “Moutai Night” IP, the Singapore Moutai Night showcased the unique charm of the Moutai brand through a cross-cultural perspective, allowing guests to experience the profound essence of Chinese culture up close.

In the future, Singapore China Baijiu Company will continue to connect the world through culture and promote communication through its brand, allowing the world to embrace Moutai and Chinese culture with even greater affection.