MouTai News – Singapore China Baijiu Pte Ltd

“China Times” International Celebrity Go Tournament

On June 29, 2024, the “China Times” International Celebrity Go Tournament, co-organized by the Singapore Weiqi Association and the International Forum, was held at the Singapore Weiqi Association Clubhouse. This tournament invited renowned Go players from around the world, attracting the attention of many well-known Go enthusiasts and supporters of the Urban Culture Forum.

Singapore China Baijiu Pte., Ltd. sponsored the event with its Moutai brand. This initiative not only highlights Moutai’s cultural heritage and social responsibility as a historically rich baijiu brand but also reflects its deep recognition and active support of traditional Chinese culture. As a representative brand of Chinese baijiu, Moutai is globally renowned for its unique brewing process and long-standing cultural history. Moutai’s sponsorship added a distinctive cultural atmosphere to the event, further enhancing its influence and visibility.

Moutai Display at the Venue

This year’s International Celebrity Go Tournament featured an innovative competition system that combined competitiveness, entertainment, and digitalization, incorporating artificial intelligence elements for the first time. It also included professional commentary and live broadcasts, aiming to explore how AI technology intersects with the wisdom and skills of Go, allowing the audience to better appreciate the excitement of Go matches, promoting cultural exchange and mutual learning, and showcasing the profound wisdom of humanity.

On the day of the tournament, 17 Go players participated in a one-day exchange match. The Singapore Go Tournament featured two 6-dan players who competed in five rounds. The competition hall was serene and solemn, with spectators holding their breath, watching quietly. The players were focused, strategically arranging and moving pieces on the black-and-white board. They maneuvered skillfully, contemplating each move, demonstrating strategic depth in a high-level competition that captivated the audience.

Tournament Scene
Tournament Scene

As a traditional cultural treasure of the Chinese nation, Go is known as the “chess of life, gymnastics of wisdom.” It boasts a long development history and rich cultural heritage, making it a beloved intellectual sport. The successful hosting of this “China Times” International Celebrity Go Tournament not only provided a platform for Go enthusiasts to exchange and hone their skills but also allowed more people to appreciate the charm of Go. It is significant for promoting the popularization of Go and the development of urban culture.

The sponsorship by the Moutai brand further highlighted the value and allure of traditional Chinese culture, adding new cultural connotations to the Moutai brand. As a representative of Chinese baijiu, Moutai is not only a symbol of quality but also a cultural inheritor. In the future, Moutai will continue to support and promote traditional Chinese culture, allowing more people to understand and love the wisdom and art of China.

Award Presenters and Players Group Photo

The 6th International Urban Culture Forum

On June 28, 2024, the 6th International Urban Culture Forum, hosted by the China Times Media Group (Hong Kong), was successfully held at the Asian Civilizations Museum in Singapore. This year’s forum focused on the theme “The Impact of Artificial Intelligence on Urban Culture and its Future Development.” Experts, scholars, and elite artists from various fields gathered to discuss the cutting-edge issues of current artificial intelligence technology and explore new paths for the development of urban culture.

At this grand event, Singapore China Baijiu Pte Ltd was honored to sponsor the activities and evening banquet, enriching the event with a strong cultural atmosphere. Moutai not only served as a medium for guests’ interactions but also received high praise from everyone present.

Dr. Xi Hongwei, Vice President of the Singapore Weiqi Association, has observed the current lack of a strong Go foundation in Singapore and recognizes the revolutionary impact of AI Go programs like AlphaGo. Drawing from his own experience, he explores collaboration opportunities between human expertise and AI in the realm of Go.

Master Chen Junrong, founder of Zhengdao Group and Vice President of the International Feng Shui Association, approaches the topic from the perspective of feng shui. He analyzes the theoretical realm of AI’s creation of databases and the relationship of theoretical data in feng shui, aiming to leverage AI to enhance artistic creativity and innovation, surpassing AI in human emotional and creative capacities.

Dr. Xi Hongwei, Vice President of the Singapore Weiqi Association
Master Chen Junrong, founder of Zhengdao Group and Vice President of the International Feng Shui Association

At the evening banquet, Moutai stood out as a highlight for guests to appreciate and discuss. Moutai received numerous accolades for its unique taste and rich cultural heritage. Chairman Zeng Xiaohui of China Times Media Group personally presented a certificate of appreciation to the Chairman of Singapore China Baijiu Pte Ltd, recognizing the company’s support and contributions to the forum.As a sponsor of this event, Singapore China Baijiu Pte Ltd not only enhanced the influence of the Moutai brand but also contributed to cultural exchange and development. Their sponsorship further facilitated the exchange and integration of Chinese and international cultures. The successful organization of the event has laid a solid foundation for future collaborations and interactions.

Chairman Zeng Xiaohui of China Times Media Group personally presented a certificate of appreciation to the Chairman Charles Oon of Singapore China Baijiu Pte Ltd

2024 Moutai Tasting Dinner

On June 27, Singapore China Baijiu Pte Ltd hosted a Moutai tasting dinner at the Orchard Hotel with the theme “Experience the Harmony of Nature and Humanity, Savor the Flavor of Moutai.”

Bartenders meticulously crafted two signature cocktails: the refreshing “Dream of Moutai” and the rich-flavored “Ice Blue Star.” Hostesses dressed in traditional Guizhou Miao costumes warmly welcomed the guests with friendly smiles and professional service, conveying the unique charm of Moutai to every attendee. The display of various Moutai series allowed guests to fully experience the superior quality of Moutai from both visual and taste perspectives.

The dinner was attended by over 70 guests, including industry leaders, senior corporate executives, media representatives, and Moutai experts. Guests raised their glasses frequently, took commemorative photos, and the atmosphere was harmonious and pleasant throughout the evening.

Moutai Series Exhibition Area

A highlight of the dinner was the Moutai tasting session. During the tasting, sommeliers guided guests through the process of observing the color, smelling the aroma, and tasting the flavor of the liquor. Guests carefully observed the color of the liquid, experienced the layers of aroma, and finally took small sips to savor the richness and length of Moutai.

The sommeliers also provided detailed explanations about the history, brewing process, and unique flavors of Moutai. This tasting session not only enhanced everyone’s understanding of Moutai but also allowed guests to appreciate its unique charm and profound culture in a relaxed and enjoyable atmosphere.

Moutai Tasting Session
Sand Art Performance

Guests gathered in small groups, laughing and chatting enthusiastically. They raised their glasses in celebration, clinked them together, and posed for photos with smiles, holding their Moutai glasses high. The banquet hall was filled with cheerful conversations and laughter, creating a lively and warm atmosphere.

Each guest received a beautifully crafted keepsake—a miniature Moutai bottle keychain. The photos captured the wonderful moments of the event and the guests’ love for Moutai.

The attendees not only enjoyed the exquisite taste of Moutai but also experienced the deep culture of Guizhou Moutai and the exceptional quality of the brand. This event was more than just a tasting; it was a cultural exchange and a showcase of brand value. We look forward to seeing Moutai continue to shine on the global stage, adding new chapters to the glorious history of Chinese baijiu.

Guests’ Group Photo
Guests’ Group Photo
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