Category: MouTai News

On August 3, 2024, the 4th “Chan Soo Sen Cup” Racial Harmony Day Graphic Xiangqi Tournament, sponsored by the Singapore China Baijiu Pte Ltd and organized by the Singapore Xiangqi General Association and the Tung Ann District Guild, was held in the auditorium of the Tung Ann District Guild. The event brought together Xiangqi enthusiasts and professional players from various regions to compete and exchange skills.

The players were full of enthusiasm, and the atmosphere in the competition hall was tense yet friendly. On the scene, the players were deeply focused, with every move carefully considered. Amidst the intense battles, the players demonstrated exceptional chess skills and remarkable mental fortitude. Each clever layout and intricate trap kept the audience on the edge of their seats. On the chessboard, red and black pieces alternated, with the momentum shifting constantly between offense and defense. Some players found opportunities in dire situations to turn the tables, while others advanced steadily, step by step, toward victory.

After several rounds of intense competition, the champions, runners-up, and third-place winners were finally determined. Zhang Zhongyi emerged as the champion and also won the Non-Chinese Open Group Award. Wu Deshun received the Senior Award, while Wang Kaili won the U12 Girls’ Award.

The cup sponsor Chan Soo Sen, event sponsor Charles Oon, and association president Lin Guan Hao personally attended the event to present the awards. In his speech, President Lin Guan Hao stated, “Without the generous sponsorship from Singapore China Baijiu Pte Ltd, it would have been challenging to organize this event.”

The Moutai brand has always been dedicated to supporting and promoting traditional Chinese culture, and its sponsorship of the 4th “Chan Soo Sen Cup” Racial Harmony Day Graphic Xiangqi Tournament is a reflection of this commitment. As an important component of traditional Chinese culture, Xiangqi (Chinese chess) embodies profound history and wisdom. Through sponsoring such cultural events, Moutai not only helps to promote Xiangqi culture but also provides a platform for enthusiasts to showcase their skills and exchange ideas.

Moutai is not just a beverage; it is a symbol of Chinese culture. Renowned worldwide for its rich history, exquisite brewing craftsmanship, and unique flavor, Moutai has earned widespread love and acclaim as a treasure of Chinese culture. In the future, Moutai will continue to uphold its mission of promoting Chinese culture, supporting more cultural exchange and heritage activities, and helping the world to better understand and appreciate Chinese culture.

The 4th “Chan Soo Sen Cup” Racial Harmony Day Graphic Xiangqi Tournament was a great success, thanks to the support of the Moutai brand. We extend our heartfelt gratitude to all the participants, spectators, and behind-the-scenes staff for their hard work. The Singapore China Baijiu Pte Ltd looks forward to more opportunities to collaborate with Moutai in the future, jointly promoting the development of Xiangqi culture and contributing to cultural exchange and heritage.

Organized by the Singapore Youth Cultural Arts Centre and co-organized by the Singapore Wushu Home and the Singapore International Martial Arts Cultural Exchange Centre, the 6th Singapore International Cultural Festival “Moutai Cup” Wushu Competition was successfully held at the Singapore Sports School on July 27. This event, titled sponsored by Moutai under the Singapore China Baijiu Pte Ltd, attracted over 1,300 participants and spectators from countries and regions including China, Hong Kong (China), Germany, Belgium, Nepal, India, Oman, and Myanmar, becoming an unforgettable cultural festival.

The competition gathered participants and spectators from over 60 countries and regions, fully showcasing the global appeal of Wushu as a cultural art form. These participants not only demonstrated the unique characteristics of martial arts from their respective countries and regions but also enhanced mutual understanding and respect through exchange and interaction. Singapore, as the host, once again proved its significant role in cultural exchange and dissemination.

At the competition, participants showcased their skills across various Wushu styles. From Shaolin Kung Fu and Tai Chi to Southern Fist and Long Fist, each performance was a blend of power and grace. The audience was deeply impressed by the participants’ exquisite techniques and martial spirit, with applause and cheers echoing throughout the venue. Particularly in the group events, the participants’ coordinated efforts and synchronized movements earned widespread acclaim.

This competition served not only as a platform for martial arts enthusiasts to compete but also as a vital bridge for cultural exchange between different countries and regions. Through the cultural festival, Singapore further solidified its position as a key hub for cultural and economic exchange in the Asia-Pacific region. Participants and spectators from various countries and regions experienced the unique charm of each other’s cultures in Singapore, a city renowned for its cultural diversity.

As the title sponsor of this competition, Moutai, renowned worldwide for its unique brewing techniques and exceptional quality, leveraged this sponsorship opportunity to enhance its brand recognition and reputation in the international market. Moutai has always been dedicated to supporting the development of cultural and sports endeavors. By participating in the “Belt and Road” Singapore International Cultural Festival Wushu Competition, Moutai not only demonstrated its support for traditional Chinese culture but also its commitment to promoting cultural exchange between China and other countries.

The successful organization of the 6th Singapore International Cultural Festival “Moutai Cup” Wushu Competition showcased the charm of Chinese culture and further solidified Moutai’s position in the international market. We look forward to more opportunities for collaboration to jointly promote cultural dissemination and development. Singapore China Baijiu Pte Ltd will continue to actively participate in and support various cultural and sports activities, fostering the spread and exchange of Chinese culture internationally. In the future, the company aims to further enhance Moutai’s global influence through more international collaborations and brand promotion activities.

On June 29, 2024, the “China Times” International Celebrity Go Tournament, co-organized by the Singapore Weiqi Association and the International Forum, was held at the Singapore Weiqi Association Clubhouse. This tournament invited renowned Go players from around the world, attracting the attention of many well-known Go enthusiasts and supporters of the Urban Culture Forum.

Singapore China Baijiu Pte., Ltd. sponsored the event with its Moutai brand. This initiative not only highlights Moutai’s cultural heritage and social responsibility as a historically rich baijiu brand but also reflects its deep recognition and active support of traditional Chinese culture. As a representative brand of Chinese baijiu, Moutai is globally renowned for its unique brewing process and long-standing cultural history. Moutai’s sponsorship added a distinctive cultural atmosphere to the event, further enhancing its influence and visibility.

This year’s International Celebrity Go Tournament featured an innovative competition system that combined competitiveness, entertainment, and digitalization, incorporating artificial intelligence elements for the first time. It also included professional commentary and live broadcasts, aiming to explore how AI technology intersects with the wisdom and skills of Go, allowing the audience to better appreciate the excitement of Go matches, promoting cultural exchange and mutual learning, and showcasing the profound wisdom of humanity.

On the day of the tournament, 17 Go players participated in a one-day exchange match. The Singapore Go Tournament featured two 6-dan players who competed in five rounds. The competition hall was serene and solemn, with spectators holding their breath, watching quietly. The players were focused, strategically arranging and moving pieces on the black-and-white board. They maneuvered skillfully, contemplating each move, demonstrating strategic depth in a high-level competition that captivated the audience.

As a traditional cultural treasure of the Chinese nation, Go is known as the “chess of life, gymnastics of wisdom.” It boasts a long development history and rich cultural heritage, making it a beloved intellectual sport. The successful hosting of this “China Times” International Celebrity Go Tournament not only provided a platform for Go enthusiasts to exchange and hone their skills but also allowed more people to appreciate the charm of Go. It is significant for promoting the popularization of Go and the development of urban culture.

The sponsorship by the Moutai brand further highlighted the value and allure of traditional Chinese culture, adding new cultural connotations to the Moutai brand. As a representative of Chinese baijiu, Moutai is not only a symbol of quality but also a cultural inheritor. In the future, Moutai will continue to support and promote traditional Chinese culture, allowing more people to understand and love the wisdom and art of China.