Travel beyond the hills and venture as far as possible has always been the dream of the distillers. About 102 years ago, Moutai stepped out of the country for the first time and went to the American city of San Francisco to participate in the Panama-Pacific International Exposition (PPIE). The Moutai participants were hoping to get the nod but no one showed any interest in Moutai. The tale of the “broken Moutai bottle” eventually won the world’s attention.
